Welcome to gant.com

 

In November 2011 GANT returned to Yale and opened the GANT Campus Store. To celebrate our homecoming, we re-launched the Co-op shirt, with the same features and attention to details that once made it popular with the picky campus crowd.


The Yale Co-op shirt comes in 16 running styles and 6 new styles each season. The basic shirts are made of 100% cotton semi-lightweight Archive Oxford cloth in solids, bold stripes and Tattersall checks.


THE COLLAR

A big thing with the GANT shirt was the button-down collar. Originally a British innovation, the button-down was designed to keep the collars from getting in your face during polo matches. The style was getting immensely hip in the early '50s but no manufacturer had yet caught on to the trend. GANT was the first to introduce a button-down shirt on a larger scale on the US market. Another important detail was that the collar was non-fused which gave the shirt its famous roll and casual look.



MINOR REVOLUTIONS

GANT came up with a number of innovative tailoring features, several which can be found on the Co-op shirt. Found below the collar on the back is the locker loop. The loop was originally created so you could hang your shirt on the hook inside a sports locker and keep it wrinkle free. The students however soon found further use for it. In the '60s, when a Yale guy was going steady, he removed the loop as a sign that he was taken – his girl would, in turn, wear his college scarf. Below the locker loop you’ll find the box pleat, designed to enhance the freedom of movement. Last but not least is the neck button on the back of the collar to keep the tie and collar in place.

Yalies on Style


Laura

Allentown, Pennsylvania

Ethics, Politics and
Economics Major

class of '12
Yale Archive Oxford Shirt

"The closest I have to a style icon would be John Kennedy, Jr. Even in formalwear, he managed to keep a certain sportiness about him, without sacrificing timeless taste."

 

TOMAS

MCLEAN, VIRGINIA

Ethics, Politics and
POLITICAL SCIENCE MAJOR

class of '13
Yale Archive Oxford Shirt

“I would say I’m really into the ’80s preppy skiing fashion. I like how my dad dressed back in the day.”

 


JOHN

PRINCETON, NEW JERSEY

Ethics, Politics and
Economics Major

class of '13
Yale Archive Oxford Shirt

"While preppy is certainly a common style here at Yale, I think generally, people dress true to who they are and how they feel. Yale has a strong tradition of open-mindedness and free thought, and such an environment fosters a diverse and eclectic campus-wide sense of style.“