GANT is taking the wristwatch on a journey... home.
This latest collection of watches reflects GANT's return to its roots in New England on the American East Coast. Our home spans from the beach houses at Cape Cod to the university campuses at Yale – where the foundations were laid for this casual yet dressy style that is today known globally as American Sportswear. This time our watch collection is based on the philosophy: “If you know where you came from – it is also easy to know where you're going.”.
Watches and inspiration
Timeless design and top quality are the essential elements in this new collection of analog watches by GANT Time. Designs range from sporty models in new, highly robust materials to classic, elegant watches in steel with handsewn Italian leather straps. Inspiration for some designs has been drawn from the 1950s – a golden age of watch design and also the time when GANT created its unique style on the university campuses up and down the American East Coast. This era represents a significant part of GANT's heritage, so it feels as natural to draw inspiration from this time and style as it does to include modern, highly-technical precision. This is a philosophy we will carry with us into the future. After all, if you know where you came from – it is also easy to know where you're going.