GANT Fall/Winter 2013

Behind The Scenes

They say that everyone has a story to tell, it's just that in New York the stories are always a bit better. For Fall/Winter 2013 we were inspired by real people doing real things and their lives in the city that never sleeps. Here's a behind the scenes glimpse from our latest campaign shot in Bushwick, Brooklyn: New York Stories.

  • 1. On set with model Christina Kruse as she walks the streets in Bushwick, Brooklyn NY, on a cold day in February.

  • 2. Dree Hemingway, Chris Cushingham and Simon Howell having a chat while the lights are getting re-rigged between the shoots.


    3. Christopher Bastin, creative director at GANT, Fabien Baron, creative director at Baron & Baron and photographer Mikael Jansson discussing one of the campaign images with the rest of the GANT and Baron & Baron team.

  • 4. Photographer Mikael Jansson shooting a series of Dree Hemingway, resting against a vintage Land Rover 109 from 1967.


    5. Excited kids playing on the kids shoot.

  • 6. All of the models hanging out together in the kitchen during the last shoot of the day.

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